Ex-Steelers WR George Pickens Gets Tough Update for Future Contract With Cowboys

Former Pittsburgh Steelers wide receiver George Pickens could be headed for a familiar offseason standoff, but this time, it will be with the Dallas Cowboys holding all the keys.

Erik Beaston of Bleacher Report predicted that Pickens is viewed as a strong candidate to receive the franchise tag from Dallas rather than a long-term extension in the near future.

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He cited the report from ESPN’s Jeremy Fowler, who laid out how the numbers and mindset around the league will be how things likely play out.

“Some around the league are uncertain whether Dallas would acquiesce, given the franchise tag of roughly $27 million to $28 million is well under that total. That would open up the possibility of Pickens skipping the offseason program and training camp if he and the club are unable to reach a long-term agreement by July 15, 2026,” he wrote.

From Dallas’ perspective, the franchise tag makes too much sense not to offer.

The wide receiver market continues to grow in terms of money, and committing long-term money to Pickens would likely require a big guarantee.

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By tagging him, the Cowboys can lock in an elite player at a number that’s around what a top-of-the-market extension would cost for a season.

Fowler added that the Cowboys are fine with the number for the franchise tag, which should be a sign of what’s to come.

“The early signs are that Dallas is not afraid of the franchise tag number. ‘He ain't leaving,’ a team source predicted.”

For Pickens, though, this scenario is far from ideal. He’s already built a reputation as a high-end talent but this is the best season he’s ever had, certainly better than any of the ones he had in Pittsburgh.

The tag clearly favors Dallas, as Pickens’ production and upside make him too valuable to let walk, but the Cowboys don’t appear desperate enough to rush into a long-term deal. If he were to get hurt or struggle next season, his market value will look a lot different.

It’s an unfortunate part of the NFL for many, but this is a business at the end of the day.